Question

Jed and his management team feel that there are many different markets for Bluetooth headsets and that the headsets must match people's preferences in the regions where they are sold. Managers are willing to allow subsidiaries to perform all corporate functions at all levels.

A) Global
B) International
C) Multinational
D) Transnational

Answer 1

Option C is correct because when our product is to be sold to international customers then we have to take account of the needs of our customers spread globally. So the uniqueness of the product would largely depend on the economy and customer requirements. So the corporate functions would be carried out at multinational level.