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After a firm has conducted a SWOT analysis, it would typically progress to the next step of marketing planning which is _______ and involves using STP (segmentation, targeting, and positioning). A. defining
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After a firm has conducted a SWOT analysis, it would typically progress to the next step of marketing planning which is _______ and involves using STP (segmentation, targeting, and positioning).

A. defining the mission

B. conducting a situation analysis.

C. identifying and evaluating opportunities

D. implementing the marketing mix

E. evaluating performance

User Jeff Dunlop
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Answer:

A

Step-by-step explanation:

User Jwezorek
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