159k views
3 votes
If Melissa decides to sell the best ice cream on earth, and intends to establish a strong ethical climate in her organization, during which phase of the strategic marketing planning process should she introduce ethical considerations?Select one:

a. Experienceb. Ethicsc. Planningd. Implementatione. Control

1 Answer

2 votes

Answer:

planning stage of marketing cycle

Step-by-step explanation:

The planning stage is that when the operation proposals are recorded, the project deliver-ability and specifications are determined, and the timetable for the program is set. It means creating a set of policies to help direct your team through the stages of project application and completion.

To put it another way, project preparation applies to all you do to set up your project for success. It's the phase you're going through to determine the steps needed to establish your project priorities, describe the scope of what needs to be done and build the task list to do that.

User Martin Fido
by
4.8k points