Answer:
The chosen Brand was McDonalds which has thousands of locations around the world. The impact that cultural diversity has on each side of the world has shapen the company to atract costumers adpting to their needs.
Step-by-step explanation:
Comparing the home page form the USA to the one of Chine it can be said that the menu has been adapted to the needs of the consumers having into account their cultural backgrounds. The impact cultural diversity has on it can be seen for example in the marketing strategy , the colors and images used in the page for instance some of the advertisements have manga drawings and some items (toys) of the kids menu are related with their culture. In the operational field it can be found that in honk Kong in particular the restaurants are opened 24/7 and some items of the menu are adapted to the costumers, they have tempayaki burgers for instance as well as tea drinks.
Contrasted with MacDonald’s Germany have for instance predominance in green and yellow colors in the webpage, and adapts the menu as well including stuff such as chocolate candy ‘’Kakao-Kirsch Tasche’’ or cakes such as Germknönel Donut which is a wheat cake filled with chocolate in a heart shape.