"Deliberate, long-term media campaigns such as Smokey the Bear, which began in 1944 and is still with us today, are examples of ads used by nonprofit organizations to educate the public. They are commonly

"Deliberate, long-term media campaigns such as Smokey the Bear, which began in 1944 and is still with us today, are examples of ads used by nonprofit organizations to educate the public. They are commonly known as:"

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