Answer:
- The sociological imagination.
Step-by-step explanation:
'The Sociological imagination' is demonstrated as the prospect to life that involves a break away from the familiar thinking process and inclined towards applying imaginative thought process to seek answers of social questions by viewing and understanding them deeply in a wider context.
As per the question, the given example illustrate the application of new imaginative thinking(putting mayonnaise on french fries instead of ketchup') exemplify the escape from the monotony of regular social thought and bring a distinct outcome(a new flavor) that may influence others in the society. Therefore, 'sociological imagination' is the answer.