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19 votes
19 votes
How you will differentiate the company from

competitors
Market Analysis
Your mission statement
Competitive Analysis
Suppliers your company relies on to produce its
products
Organization
The amount of funding needed to start the
company
Executive Summary
A description of your competitors
Products and Services
Your advertising plan
Financial Analysis
The financial history of the company
Marketing and Sales
A description of the needs and desires of your
potential customers
Funding Request
A description of the departments in the
company
Goals and Strategy

User Callum Rogers
by
2.5k points

1 Answer

20 votes
20 votes

Final answer:

To differentiate a company from competitors, a comprehensive market and competitive analysis must be conducted, alongside a clear understanding of the funding, organizational structure, and strategy for product differentiation and advertising within the context of monopolistic competition.

Step-by-step explanation:

Understanding Market Structure and Competitive Strategy

To differentiate a company from its competitors, it's essential to conduct a market analysis and understand the competitive landscape. The mission statement should reflect the unique value the company provides. Competitive analysis helps identify the strengths and weaknesses of rivals, while understanding the suppliers ensures the smooth production of different products.

The organizational structure lays out the various departments and their roles within the company. It's crucial to know the amount of funding needed to start and sustain the company, which is often presented in the executive summary alongside the business concept and competitive advantages.

In terms of product and service differentiation, a monopolistic competitor must carefully choose price and quantity to maximize profits while considering the potential for new entrants (entry and exit in the market) and overall market efficiency. Advertising plays a pivotal role in influencing customer perceptions and can significantly impact monopolistic competition.

Finally, the financial analysis and marketing and sales strategies should address the financial history of the company and the needs and desires of potential customers, respectively. The ultimate goal will be driven by the '5 W's' - who, what, where, when, why - to formulate a clear and specific strategy.

User JBLaf
by
3.1k points