Question

A marketing manager for a small laptop manufacturer is analyzing the potential effects of political, legal, sociocultural, and economic forces on the firm's operations. The marketing manager is examining the ____ that influence(s) the firm's strategy

Answer 1

marketing environment

Step-by-step explanation:

Marketing environment -

It refers to all the external as well as the internal factors , which is present in the surrounding of the business and alters or influences the marketing process of the goods and services , is referred to as the marketing environment .

• The internal factors are - distributors , retials , shareholders , employees , consumers etc.

And ,

• The external factors are economic , technological , social , legal and political aspects .

Hence , from the given information of the question,

The correct term is marketing environment .