Question

At the center of consumer __________ is the purchase and use of a product, though this field of study also examines mental and social processes that come before and after these actions.

Answer 1

Answer: Behavior

Step-by-step explanation:

The consumer behavior is the process of studying the various types of individual customers ideas about the products and the services for satisfying the actual requirement of the customers.

The consumer behavior plays an important role in recognizing the actual purpose of purchasing the products and also the purchasing behavior of customers.

According to the given question, the consumer behavior is basically refers to the thoughts of the customers that helps in examining the social and the mental process.

Therefore, Behavior is the correct answer.