Question

ACME Corp. managers are engaged in the process of systematically designing, collecting, interpreting, and reporting of information to help solve specific marketing problems or take advantage of marketing opportunities. This approach is best described as ___________.

Answer 1

Answer: Marketing research

Step-by-step explanation:

The marketing research is one of the set of process that helps in analyzing, gathering and also interpreting the various types of information about the products and the services in the market.

The basically helps in link the customer and the producer by defining various types of marketing opportunities and everlasting the performance of the market.

According to the given question, the ACME corp. is one of the manager of the company and the main role of the manager is to solve the specific marketing problem systematically.

Therefore, The given approach is best illustrating the concept of marketing research.