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For most people, the purchase of a Ford automobile would employ which type of consumer decision making?

1 Answer

4 votes

Answer:

Extended decision making

Step-by-step explanation:

Extended decision making is the decision making which involve the very high level of the purchase, an internal as well as extensive information search which is followed by the complex computation of the alternatives available and thorough evaluation is taken place when the purchase will take place.

So, for most of the people, when the decision of purchase is to be made like for the Ford automobile, the people will choose the extended decision making as it is expensive, infrequently purchased products.

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