76.0k views
2 votes
What is the term that is concerned with a population's size, age structure, geographic distribution, ethnic mix, and income distribution?

User Tom Raz
by
3.5k points

2 Answers

6 votes

Answer:

The correct answer is: Demographic segmentation.

Step-by-step explanation:

Demographic segmentation is a classification marketing departments in companies make to better study potential and existing customers. The main factors taken into consideration are age, gender, income, and occupation. By dividing the market into smaller segments firms can allocate and use their resources more efficiently.

User Oleksandr Slynko
by
3.6k points
2 votes

Answer:

Demographic segmentation

Step-by-step explanation:

Demographic segmentation - it is the term used for segmentation of the population on the basis of sex, culture, income, etc. The main reason behind the segmentation of the population is to target the customers according to their needs.

for example - if in any locality, the majority of people believing in one culture or having the same status then the corporation must target the customers according to belief or their status. which can be achieved by demographic segmentation.

User Desautelsj
by
3.0k points