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What is called when distorted product-demand information passes from one entity to the next throughout the supply chain?
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What is called when distorted product-demand information passes from one entity to the next throughout the supply chain?

User Robertnl
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1 Answer

7 votes

Answer: its called the Bullwhip effect

Explanation: which is a distribution channel phenomenon in which forecasts yield supply chain inefficiencies.

User Florent Gz
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