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What is the technique of associating a cause, product, or idea with favorable abstractions such as freedom, justice, and democracy called?

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Answer:

Glittering generalities

Step-by-step explanation:

A glittering generality refers to an emotionally appealing expression, word or phrase which is used not to convey information but to evoke positive feelings. Such expressions are also known as luminous generalities, empty vessels, words of virtue or filled words. The proponents of this theory request approval without considering the reason.

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