Answer:
INCOME EFFECT
Step-by-step explanation:
Income Effect means change in real income/ purchasing power due to change in price, income staying same.
- Price Increase reduces real income/ purchasing power, income staying same - because consumer can purchase less from same income.
- Price decrease increases real income/ purchasing power, income staying same - because consumer can purchase more from same income.
Eg: Income, price of a consumer = Rs100, Rs10 respectively.
Real Income = Income/price = 100/10 = 10. Price fall to 8 increases purchasing power to 12.5 (100/8). Price rise to 12 decreases purchasing power to 8.3 (100/12).
Income Effect : stating - lower purchasing power at higher prices, reduces consumption of all goods and higher purchasing power at lower prices, increases consumption of all goods.