Question

Josie feels pressure to increase sales, so she decides to purposely mark up the price on a new shipment of sweaters and then immediately put them on sale. Even though she is deceiving the customer, Josie justifies her decision by knowing that management will be pleased with the increase in revenue. However, Josie's decision may have serious consequences for the company in the long term. What does your text suggest as a way to avoid the consequences that can result from such behavior?

Answer 1

Making sure the short-term goals of each employee are aligned with the long-term goals of the firm

Step-by-step explanation:

What Josie did is unethical, but it was probably the result of being under too much pressure to increase sales and profits. Upper management sets the company's long term goals and objectives, which probably include working ethically, but if those long term goals are not shared by the employees, then this type of bad behavior will result. If upper management is constantly pressuring to keep increasing sales, then the employees will end up doing everything they can to increase their sales. This is an example of "do as I say, not as I do".