Question

Vaikel Inc., an automobile manufacturing company, conducts a survey to find out people's opinion about its latest car, Vaikel 6.0, and their level of satisfaction with it. It requests a few people who recently purchased Vaikel 6.0 to participate in the survey and asks them to log on to a certain Web site at a given time. After they log on to the site, an online moderator runs a discussion about the car and allows the participants to respond. In this case, Vaikel uses observation research for conducting a survey.

Answer 1

Vaikel is using an online focus group to conduct the survey in this case.

Step-by-step explanation:

An online focus is much like a regular focus group where people are invited to discuss a particular topic and provide their feedback, suggestions, and insights. By conducting this activity online, the focus group can be called an online focus focus group which is being used here by Vaikel.