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An assumption of the industrial organization (I/O) model of above-average returns that supports the need for a firm to find the most attractive industry in which to compete is that:________

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Answer:

Firms are assumed to have similar product offerings in their marketing space with little differentiation. These products are mobile across different companies. For the company to have a competitive edge it must find the most attractive industry where there is high potential for success.

Companies must come up with innovative ways to make their resources profitable within the industry.

Step-by-step explanation:

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