227k views
5 votes
In the production concept business model, which of the four elements of the marketing mix is most heavily emphasized?

User Luhn
by
8.2k points

1 Answer

4 votes

Answer:

price element of marketing mix

Step-by-step explanation:

Price can be defined as the cost of a commodity which consumers pay for. Marketers must relate the price to the internal and external value of the items, but they must also consider the cost of production, the seasonal reductions and the prices of the rivals.

Business executives can raise the price in some cases to make a product look more like a luxury or lower the price so that more buyers will buy the product. Thus, from the above we can conclude that the correct option is price element.

User Jpishko
by
8.4k points

No related questions found

Welcome to QAmmunity.org, where you can ask questions and receive answers from other members of our community.

9.4m questions

12.2m answers

Categories