Question

Glasis is a type of paint made specifically for use on cars. An ad in Motor Trend magazine advising consumers to request their body shops use Glasis paint is an example of how a company uses_____________.

Answer 1

Answer: Pull strategy

Step-by-step explanation:

The pull strategy is one of the type of marketing strategy or the technique that helps in increase the demand the products and the services in the market.

The pull strategy is basically refers to the supply chain management that helps to promote the various types of the goods by using the pull promotional strategy. The main aim of the pull strategy is to attract the customers towards the products in an organization.

According to the given question, the given example of Glasis paint company using the pull strategy for selling its products in the market.

Therefore, Pull strategy is the correct answer.