Question

________ pricing involves setting prices based on the costs for producing, distributing, andselling the product plus a fair rate of return for the company's efforts and risks.

A) Value-based
B) Fixed cost
C) Cost-based
D) Variable

Answer 1

C) Cost-based

Step-by-step explanation:

Cost-based based pricing is a pricing strategy where price is a mark up of cost of production. Price is the sum of cost of production and an extra amount to account for profit.

Value based pricing is setting prices at the consumers' perceived value for the product.

Fixed pricing is when price remains unchanged over a long period of time.

Variable pricing is when price changes based on location, region and other factors

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