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AMA's current official definition of marketing reflects the view toward marketing activities as ________.
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AMA's current official definition of marketing reflects the view toward marketing activities as ________.

User Alp Altunel
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Answer: Aimed at adding value through creating, communicating, delivering, and exchanging, offerings that have value to its customers,clients, institutions etc

Explanation: AMA (American Marketing association) Its view and definition is focused on value through creating,communicating, delivering and exchanging offerings that have value to customers, clients etc. It is the association of all marketers in America. It aims to be an essential force and voice shaping Marketing around the World, it was established in the year 1937 from the amalgamation of AMERICAN MARKETING SOCIETY AND NATIONAL ASSOCIATION OF MARKETING TEACHERS.

User Alexander Nenashev
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