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Coca-Cola has expanded to Diet Coke, Cherry Coke, and Caffeine-free Coke, to name a few. These are examples of

a. product modifications.
b. line extensions.
c. functional modifications.
d. aesthetic modifications.
e. product lining.

1 Answer

4 votes

Answer:

b. line extensions

Step-by-step explanation:

Line extensions -

It is the method to publicize certain goods or services , under the name of a well established company , is referred to as line extension.

In this case , the people tries to add new and innovative goods and services to their existing product line , in order to increase the profit.

They make changes in the flavours , variety and methods.

Hence, from the given scenario of the question,

As Coca - Cola expanded various new Coke options , showcasing the method of Line extension.

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