Answer:Proposition of value
Step-by-step explanation:
What Is Proposition of value ?
A proposition of value refers to the value that someone promises to the audience that they will receive if they support that message. Value of proposition is used to persuade the audience on the value of the message that is being delivered.
Propositions of value aims at persuading audience by telling then about what is good or bad and what is wrong or right and want is desirable and undesired.