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A targeting strategy that involves pursuing a large share of a small market segment is referred to as _____

User Globalz
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Answer:

Niche strategy

Step-by-step explanation:

The niche strategy is a marketing strategy in which the business is the focus on the small market having a large share on it.

It builds a long term relationship with the customers by providing the best goods and high-quality services by gaining maximum satisfaction.

It is suitable for small businesses as well as large businesses that are offering specialized products to the customers.

They analyze the customers by occupation, interest so that they get to know about their purchasing power and in return, the customer is satisfied with the product

User Sunil Gandham
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