Answer:
The answer is Ethical behavior.
Step-by-step explanation:
Ethical behavior refers to the fact of acting according to what people, as well as society, consider as good values. Ethical behavior is usually important in terms of business because it demonstrates respect for the most relevant moral principles. It includes, honesty, fairness, equality, as well as individual rights among others.
It is said that ethical behavior is a key element to allow a society to function adequately. People who behave unethically usually cannot have good relationships with other individuals because those people lose their confidence, as well as this unethical behavior, could be punished by the law.