Answers
Integrity: integrity means doing things with sincerity of purpose. Integrity is important to me because it reveals my truest purpose.
Branding means how others see you, in other words, the perception of people about a person or thing.
I would build a reputation at the workplace leveraging on both character and competence.
Step-by-step explanation
Integrity is one of the core's of credibility.
Branding has to do with perception.
Character and Competence are two required traits in reputation building at the workplace.