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A movie studio committed to the production of two additional sequels after a successful franchise was launched. However, the story quality of the two sequels was poor and critics gave them low ratings. As a result, attendance figures were very low. What risk did the movie studio suffer from?
___risk negatively impacted the studio’s business.

User Kquinn
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Answer:

Quality risk

Step-by-step explanation:

Quality risk is a risk that emerges out of failure to meet quality goals for a particular product, service or business practice.

User Chad Bingham
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