Question

Which group would advertisers want to target and with what type of advertisement immediately before a holiday, as opposed to during a non-holiday time? A. Present a visually appealing advertisement to consumers with high knowledge about the product and high motivation to buy the product. B. Present an advertisement listing the product’s relative advantages to consumers with high knowledge about the product and high motivation to buy the product. C. Present a visually appealing advertisement to consumers with low knowledge about the product and low motivation to buy the product. D. Present an advertisement listing the product’s relative advantages to consumers with low knowledge about the product and low motivation to buy the product.

Answer 1

Answer:All of them,Depending on how you look at it. Just choose all of them

Answer 2

C. Present a visually appealing advertisement to consumers with low knowledge about the product and low motivation to buy the product.

Step-by-step explanation:

Those with low knowledge and low motivation will be most persuaded by an appealing argument and are most persuaded for a short time, and therefore would need the advertisement right before the target date.