Question

Joann fabrics inc. has created a new combination of colors and fabric types. the firm wants to know how customers will perceive the new product. the firm is concerned with the product ____.A. ideaB. displacementC. imageD. activationE. placement

Answer 1

C) image

Step-by-step explanation:

A product's image is how consumers perceive and view a company's product.

Sometimes the concept of product image is broader than how potential customers perceive your specific product, since it can include how they perceive your brand as a whole or the type of product as a whole.

For example, if the public considers a brand to be low quality, when they see an attractive product from that brand, their product will be nice but low quality.