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The product variable of the marketing mix can include all of the following except:

a. ​consumer perception of the product price.
b. ​development of product packaging.
c. ​repair services.
d. ​creation of brand names.
e. ​warranty issues

1 Answer

7 votes

Answer:

a. ​consumer perception of the product price.

Step-by-step explanation:

It involves the creation of brand names, development of product packaging, warranty issues, repair services except for consumer perception of the product price. Fundamentally, we comprehend that the analysis implies that consumers' perception of the most leading and the most profound value for an outcome influences their acquiring determination. Such is to tell, not simply the protection value of a particular commodity, although a total of those values they see change their acquiring determination.

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