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Richard created an advertisement that included a scientific explanation of how clothes are cleaned beside the image of washing machine. The text covered almost two-thirds of the ad space. The post-testing of the ad found that the customers lost interest in the ad when looking at the amount of text. Which advertisement feature should Richard have used to create a better ad?

Richard should have used _____ A.brevity B.complexity C.rigidity
and _____ A.fluidity B.precision C.comparability in his ad to make it better.

1 Answer

2 votes

Answer:

Richard should have use brevity and percision in his ad to make it better.

Step-by-step explanation:

Brevity is similar to shortness and percision is the most suitable answer because fluidity means changable and the comparability mean it can be similar and comparable

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