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provides information to coordinate all of the business processes that deal with customers in sales, marketing, and service to optimize revenue, customer satisfaction, and customer retention.

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Answer:

Customer Relationship Management (CRM)

Step-by-step explanation:

The customer relationship management deals with managing the relationship with the customers so that the company satisfies its customer to a large extent. The motive of CRM is to gain maximum customer satisfaction so that it can retain its customers for longer time. It can be done in the following ways

1. Deliver the goods at pre-decided time and location

2. Providing them excellent services and offering them great discounts so that the company can achieve its sales target which helps the company to achieve its goals in a specified time period.

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