Question

When a speaker tells a story to shows the audience that the information will affect them directly, he or she is fulfilling which goal of information speaking?

Answer 1

The answer is: To keep the audience's interest.

Explanation:

Think about it, how many times have you felt that you're giving a great speech, however, people aren't quite listening to you, they hear, but they don't listen. Well, that might be perhaps because they're intereste in your topic. However, if you tell, or indicate that the information you provide is gonna actually affect them in some way; perhaps, a new method for their job, a new fact about a trend topic, etc... Then, be sure that you will raise their interest and consequently you will maintain their attention towards the end of your speech.