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Match the different roles of people involved in the buying center with their responsibilities.

initiators
influencers
buyers

handle the process of choosing the vendor and negotiating the price

identify the requirement for a product within the company

provide specifications about the technology needed by the company

User Ner
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2 Answers

3 votes

Answer:

Buyers - handle the process of choosing the vendor and negotiating the price

Initiators - identify the requirement for a product within the company

Influencers - provide specifications about the technology needed by the company

User Shlomi Haver
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6.8k points
1 vote

Answer:

Initiators - identify the requirement for a product within the company

Influencers - provide specifications about the technology needed by the company

Buyers - handle the process of choosing the vendor and negotiating the price

Step-by-step explanation:

The buying centre of an organisation consists of 7 different member namely Initiators, Users, Buyers, Influencers, Deciders, Approvers, Gate Keepers.

  • Initiators are the person who are first to suggests or initiates of the idea of buying the particular service or product.
  • Influencer are the whose views or idea influence the decision making process. These influencers could be qualified engineers, technical personnel, consultants.
  • Buyers are the persons who takes care of the the person who handles the paper work of the actual purchase.These buyers plays a vital role in choosing vendors. Sometimes they also helps in shaping the product specifications.
User Rcsumner
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