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IKEA advertises throughout the year, but significantly increases its advertising during the back-to-school time frame, thus implementing a ________ advertising schedule.
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IKEA advertises throughout the year, but significantly increases its advertising during the back-to-school time frame, thus implementing a ________ advertising schedule.

User Steven Anderson
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2 votes

Answer:

Pulsing

Step-by-step explanation:

Pulsing is the combination of flighting and persistent booking by utilizing a low promoting level lasting through the year and substantial publicizing during top selling periods.

Product classes that are sold all year yet experience a flood in deals at irregular periods are great possibility for beating.

User Somy A
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