Answer:
A). Knows little about the topic.
Step-by-step explanation:
Writing is a creative process that requires meticulous research, analysis, and observation to create the desired work and considering the audience for whom the work is being created becomes quite significant as then only one could succeed in eliciting the desired response from them.
As per the question, 'while writing for a general audience, the writer must consider that the audience 'knows a little' as such a crowd consists of a variety of people in which some may or may not be aware of the context of the issue or topic that is being described. Thus, in such a situation the author is supposed to employ simple and forthright language in a positive and uncomplicated manner so that it convinces everyone out there. Therefore, option A is the correct answer.