Cabela's utilizes a form of retailtainment, merging retail with an educational and experiential natural history museum feature to attract customers who have an interest in nature and conservation.
The information provided indicates that Cabela's is practicing a form of retailtainment that combines retail with elements akin to a natural history museum experience. This strategy seeks to attract outdoor enthusiasts not only as customers but also as individuals interested in learning about and experiencing nature indirectly while shopping. Cabela's approach can be linked to the broader concepts of ecotourism and conservation, which highlight the importance of protecting and appreciating natural environments, although in this case, it's within a commercial context.