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What are marketing information systems?
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42 votes
What are marketing information systems?

User Ashley Bye
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2 Answers

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11 votes
An MIS is a system used for gathering, analyzing, storing and distributing marketing information to help the marketers in making decisions.
User Lazytype
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29 votes

Answer:

A marketing information system, or an MIS, is a system for gathering, storing, analyzing and distributing valuable marketing data to help marketers make better decisions

User Mpavlov
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