Question

Explain how social media is used in marketing.

Answer 1

You can use social media to define your brand identity and the products or services that you offer.

Step-by-step explanation:

Answer 2

Social media marketing provides companies with a way to engage with existing customers and reach new ones while allowing them to promote their desired culture, mission, or tone. Social media marketing has purpose-built data analytics tools that allow marketers to track the success of their efforts.