Answer:
With more than 722 million prospects on this platform, there’s a huge potential to find your next set of qualified leads.
- More than 89% of the B2B marketers are already using LinkedIn to scale their lead generation efforts.
- Almost 62% of them admit that LinkedIn has helped them to generate 2X more leads than any other social channels.
- Almost 49% of the B2B marketers are using LinkedIn AI automation tools to find their future customers easily.
- Also, more than half of the B2B buyers are on LinkedIn to make their buying decisions. This means that your ideal future leads are on LinkedIn making it a perfect platform for your business.
That’s part of the reason why LinkedIn is one of the favorite platforms to generate B2B leads.