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Mova Motors Inc. enters the Asian market and conducts a thorough analysis of the local marketing conditions such as the characteristics and buying situations of consumers. The company realizes that the buying behavior of the majority of middle-income families is similar. It divides the market into distinct groups based on the purchasing power of consumers and decides to pursue the middle-income families. In this scenario, the company is ______. Multiple choice question. distributing products through indirect channels diversifying its product line using a promotional push strategy focusing on a market segment

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r

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