Answer:
an illusion of similarity.
Step-by-step explanation:
It is correct to say that in this case, Jessica seems to be suffering from an illusion of similarity, in that she believes that two countries will be interested in the same types of products and services because they speak similar languages.
This is an illusion that can cause difficulties in a company's marketing positioning, as each country has its social and cultural particularities that must be considered when planning an international marketing strategy, as it must be aligned with local culture, taste and preferences so that a company can be well accepted and competitive in the international market.