Question

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Analyzing Advertisements

1. What is your advertisement selling?

2. Does your advertisement include a slogan? If so, what is it?

3. Does your advertisement include a logo? If so, what is it?

4. Does your advertisement use descriptive language? If so, provide some examples.

5. Who do you think is the target audience of your product? What makes you think this?

6. Does your advertisement use an interesting font?

7. Does your advertisement feature a celebrity?

8. Is your advertisement colourful?

9. In your opinion, is this a good advertisement? Is it interesting? How so?

10. Can you think of any other ways the advertiser has made this product appealing? Why would this advertisement make people want to buy the product?

Answer 1

Selling is an act of direct contact with a consumer to entice him to purchase a product or service. Advertising is an indirect contact with the consumer used to create awareness of a company, product or service.