Answer:
unrealistic performance goals.
Step-by-step explanation:
Unethical action is defined as one that is carried out by an individual that is seen as wrong or outside of expected behaviour in a particular environment.
In the given scenario Bryan bribed an official of a potential customer.
However his action is as a result of the company increasing the sales quota from $3 million for all its sales people to $5 million.
This is despite the market for Jumbo Corps products having slowed.
The target was unrealistic driving Bryan to take the action he did