Answer:
A strong organizational culture is one where the organizational strategy is aligned with its values, and where there is an integration of employees and a favorable environment for the development of skills, productivity, cooperation and innovation.
In a company where the culture is strong, there is greater creativity and innovation, as employees value their work more and are more valued, with training and benefits that make them more satisfied with their work and consequently more willing to strive to achieve organizational objectives and goals.
Organizational culture is essential for a company to be well organized and structured according to its purpose and identity, in a work environment where the culture is weak, greater conflicts may arise, performance decline, job turnover, and this can affect the entire result of a company.
To create a strong culture, it is necessary to have a management based on collaboration and assistance, where managers are the main instruments for the dissemination of good work practices and ethics.