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The Glad Products Company produces and markets several consumer products including Press 'n Seal plastic wrap that creates a Tupperware-like seal. Sales for the product had stopped growing and profit leveled off, so the company set up a website to collect customer suggestions for alternative uses. They received such suggestions as protecting computer keyboards from spills and dirt and keeping soccer moms dry when sitting on damp spectator benches as they watched their children play. This tactic describes a product in what stage of its lifecycle?

a. Decline
b. Maturity
c. Introduction
d. Growth

User Benoit
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1 Answer

4 votes

Answer:

b. Maturity

Step-by-step explanation:

In the stage of the produc life cycle at the maturity state the garner should accept from the consumer also the profit should fall plus the growth in sales should begins to slow down. also the marketing revamp is significant in order to protect the production from the competition arise in the market via the rival products

So as per the given situation, the option b is correct

User Witness
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