Answer:
The answer is below
Step-by-step explanation:
At least the three ways in which the company sought to differentiate itself from rival jewelry firms.
1. By providing customer service and extra services such as custom products, free return shipping, easy order process, cheap care, and repair
2. By ensuring there is constant innovation and technological advances, such that the rivals would found it hard to imitate.
3. By carrying out marketing and brand relation services in the smaller communities to enhances their images.