139k views
2 votes
Four major breakfast cereal companies share a majority of the cereal market: Kellogg, Post, General Mills, and Quaker. This is an example of

User Yoiku
by
4.5k points

1 Answer

3 votes

Answer:

Oligopoly

Step-by-step explanation:

An oligopoly can be defined as a market structure comprising of a small number of firms (sellers) offering identical or similar products, wherein none can limit the significant influence of others.

Hence, it is a market structure that is distinguished by several characteristics, one of which is either similar or identical products and dominance by few firms.

The characteristics of an oligopolistic market structure are;

I. Mutual interdependence between the firms.

II. It's a market that is typically controlled by many small firms.

III. Difficult entry to new firms.

In this scenario, four major breakfast cereal companies share a majority of the cereal market (identical or similar products) such as Kellogg, Post, General Mills, and Quaker. Thus, this is an example of an oligopoly.

User Matt Innes
by
5.0k points