Question

An automobile manufacturing firm decides to meet all its suppliers while planning to manufacture a new automobile that is a minor variant of an existing model in terms of design and performance. The firm wants to provide its loyal customers with automobiles at a low price without compromising on performance. According to authors Crawford and DiBenedetto, this new product falls into the category of ________.

Answer 1

Question Completion With Options:

O price redemptions

O repositionings

O price exemptions

O cost reductions

Answer:

According to authors Crawford and DiBenedetto, this new product falls into the category of ________.

O cost reductions

Step-by-step explanation:

According to the declared intention of the automobile manufacturing firm, it is working at providing its loyal customers with low-priced automobiles that still maintain competitive performance. Therefore, the new product falls into the category of cost reductions, which is a strategic move to ensure that costs do not drive away customers while the company rakes in huge revenue with increased sales volume.